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©2025 WOF
Not responsible for anything when visiting this website, have a nice day
and if you'd like to work together just drop me a message at hello@wofvhb.com.
Paws up for Raket, for being my purr-fect co-worker, even if deadlines aren't his
strong suit, he makes every workday better. So now this space is also filled, nice.
CLOSER
Maxim Lany, a prominent DJ and producer in Belgium's electronic music scene, approached me with a vision for his personal brand. After reimagining his logo, we conceptualized a new theme 'CLOSER'. What started as a creative spark has since evolved into a powerful project. Fast forward a few months, and Maxim is already hosting his second 'CLOSER' event, with much more on the horizon, including new releases and masterclasses.
For the branding, we selected a versatile color palette, allowing it to match with each new chapter of the 'CLOSER' journey. The logo itself is minimal yet bold, easy adaptable, and reflective of Maxim's dynamic approach to his all the creative things he’s doing.
From 2025 onward, our collaboration extended to designing the visuals for Maxim’s releases. We established a consistent format that ensures each new track is instantly recognizable as part of the 'CLOSER' brand while maintaining a clear distinction from the event promotions. This cohesive approach strengthens the brand identity and makes it easy for fans to identify new music at a glance.
This is just the beginning.
Pictures- Ricky NG & Resident Advisor©